Ama Takeover

AMA Takeover
AbInbev AMA
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Asia // The Experience Co.

During World Water Day week, we are joining forces with Ambev's most iconic brands to increase the visibility of AMA — the water company that allocates 100% of its profits to provide access to drinking water to those who need it most.

Throughout the week, advertising campaigns for Beats, Brahma, Budweiser, Corona, Guaraná Antarctica, Spaten and other brands will be "invaded" by AMA, highlighting its purpose and reaching an even larger audience.

The campaign will go from digital to OOH and will give space to something much bigger: changing the lives of 1 million Brazilians.

My role:
Creative direction
Art direction
Design

With:
Vico Benevides, Rafael Genu, Gabriel Castilho, Yan Graller, André Choairy, Alisson Santana

Recognitions

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São Paulo - BR